Marketing Insights Analyst | ASX Listed Tech Company | Melbourne
Join one of Australia's most successful technology companies during a time when the digital, marketing & tech teams are experiencing significant growth. With constant investment into R&D, innovation and product development - the perpetual hunger of this business to succeed makes them one of the hottest enterprise level employers in the tech arena. This company are a recognised employer of choice and have also been awarded by BRW for their culture of innovation, as well as one of the top 20 "Coolest Companies in Tech - 2016". People focused initiatives abound; from their beautiful workspace through to programs encouraging wellbeing, learning & development, flexible working and tools for improving your personal finance management
As a marketing insights analyst, you are a natural story teller, able to succinctly deliver insights and recommendations in a presentation or written format. We'd expect you to work comfortably with multi-stakeholder teams across marketing, brand, product & sales. We're looking for someone who has an ability to utilise various data sources and turn them into simple, understandable & actionable insights that drive business outcomes. You democratise data - making it accessible to all.
Excel, pivot tables, databases. Exploring, segmenting, modelling and aggregating data is your bread and butter. You have the ability to find meaningful trends and anomalies in datasets and tie them to opportunities. You have a curious mind, an attention to detail and can juggle many projects and stakeholders. Having loads of fun along the way.
This role will allow you to evangelise the use of data to key groups in the business. Your work will be valuable, visible & critical to success.
Knowledge / Experience required:
- SEM, SEO, Display -
- CRM, Email & Marketing Automation
- Adobe Analytics & Google Analytics
- QlikSense (or other visualisation tools)
- Advanced Excel
- Business Experience - a grounding in basic commerce
- Ecommerce would be a big plus