Senior Consultant, Performance Marketing | Boutique Digital Consultancy | Melbourne
Respected boutique consultancy are looking for someone to join their growing Melbourne team. We're looking for someone with a level of expertise in paid social who can also contribute to the wider performance marketing practice; working cross-channel, leading full programs of optimisation for clients.
Based out of a light-filled, open plan office in the Melbourne CBD and working alongside a passionate team of high achievers.
Why this role?
Warm and supportive culture
Flexible working: work from home, extended lunch for health & wellbeing, normal work hours (leave by 5.30!)
Small and strategic
You will have a good client list, that will see you working with the senior-levels of your clients organisations.
Autonomy with support. Take ownership around social performance, but have experienced directors ready to help, guide and mentor - always
Independent. You don’t have to worry about approval from ‘global’, or ‘new york/london’. Flexibility to make immediate, impactful decisions
They grow, you grow. Looking for someone to jump in and help build the business. If you are a self-starter, you will be right for them
Actually.... you grow anyways.
Their mission is to pump you full of skills and experience to make you more valuable to clients. Realising it will make you more valuable to competitors too. The company recognises it is their challenge to make you want to stay, because you will be even more valuable in staying, and motivated through a great work environment and compensation.
What’s the role?
This role will manage the paid digital strategic and optimisation needs for a portfolio of key clients. This role will work closely with the Search and Analytics team to drive ROI using social channels through the use of strategic initiatives, re-marketing, and custom audience driven campaigns. In this role you will be hands on and client-facing. It is a role that will allow you to leverage your experience, to up and cross skill from new performance disciplines, and to develop your career in digital marketing.
The primary clients this role will work on?
Much loved bags & luggage producer with a devout customer base
Home & land developer
Profit to member superannuation fund
These clients should take roughly 60% to 70% of your time, allowing you the space to develop strategic thinking around the paid social proposition to reach business objectives, whilst also supporting on new business meetings and proposals.
What are we looking for?
We need someone to feel comfortable being the ‘lead’ on client engagements – guiding the client on the strategy, rolling up their sleeves to deliver on that strategy, and reporting on results and ideas around optimisation.
What’s the long-term vision?
The ambition is for this person to develop a practice, whereby we have defined a way of working that will allow this person to build a team, elevating your career in the process. The successful candidate will be strategic and analytical, and be passionate about getting results. They will be a valued member of the team in being client-facing and able to integrate with a variety of stakeholders.
So, what are you doing?
Develop paid and organic search campaign strategies that you see through to implementation, optimization, and reporting mapped to business objectives
Facebook and Instagram (ads manager) campaign management including audience targeting and ongoing management and optimisation
Leverage other social platforms including YouTube, LinkedIn, and Pinterest to drive growth and ROI based on client and target audience needs
Training clients on basics of Facebook and Instagram as well as more advanced clients and teams with PPC activities
Provide thought leadership on the direction of these platforms to ensure our clients are up-to-speed and able to leverage the platforms to help their businesses
Interface with account, clients and other stakeholders to request and share information
Lead measurement thinking, including return on investment.
Insightful reporting and reporting Dashboarding
Competitive salary based on experience.
Interested? Want to know more? email Matt for a confidential discussion.