Brand Manager | Healthy frozen treats | Melbourne
Work with this iconic Australian business and catapult their newest range into the public consciousness and onto our tastebuds!
Made in Australia using nothing but the finest natural ingredients (no sugar, no concentrate, no nasties!) you will be tasked with taking a brand that has spent 2 years finding it’s feet - and is now ready to explode. Jump in at a time when significant media investment has been made to ensure brand awareness (think global launch, media saturation at a major sporting event, commonwealth games, sponsorships, activations… and much, much more).
Not only this; you will work directly with an in-house, on-site, food technology and production team to rapidly develop new flavours; giving customers what they love whilst following the hottest health & wellness trends.
Did we mention you’ll also have a multi-million dollar budget?
Excited, so are we….
Here’s what we’re looking for:
1-2 years experience at Brand Manager level OR a high flying Assistant Brand Manager ready to take the next step
You have overseen new product developments and launch from end-to-end. They don’t need to have been big budgets, but you do have to be able to show us a sense of ‘completion’
Passion for health, wellness and nutrition. You have your finger on the pulse and understand the latest category trends
An inherent understanding of social amplification; influencers, partnerships, content and how they blend into a fully integrated marketing strategy